Not your average Lip Balm. This prouct works totally different! Its proprietary formula delivers 5 powerful and effective ingredients, using the highest quality humectants and lipids to keep you hydrated up to 4 hours without the need to reapply. Lipsmart reverses the signs of aging on your lips and relieves dry lip concerns through a breakthrough ingredient delivery system that boosts the skins natural regenerative cycle and helps skin look and feel as it did when it was younger. LIPSMART provides a rapid, visible and dramatically powerful moisture-restoring effect.